Executive Summary
The Saudi British Joint Business Council (SBJBC), in partnership with AEI Saudi and hosted by Trowers & Hamlins, carried out the next in our “Doing Business in Saudi Arabia” workshop series on 17th July 2025. This roundtable event in Birmingham brought together representatives from education institutions, technology firms, healthcare companies, construction businesses, and financial services firms, reflecting the diverse interests in Saudi Arabia’s expanding market opportunities.
The workshop provided practical insights into Saudi Arabia’s business environment, focusing on two critical areas: navigating the regulatory landscape and building human capital. Through expert-led discussions and a detailed market overview, participants gained actionable intelligence on market entry strategies, compliance requirements, and talent management in the Kingdom.
Key themes emerged around the importance of a physical presence in Saudi Arabia, the need for careful financial planning to accommodate payment customs, and the growing opportunities in sectors aligned with Vision 2030. The event highlighted that whilst challenges exist, particularly around payment delays and talent retention, the scale of opportunity with Saudi Arabia’s £1 trillion economy and ambitious transformation agenda, presents compelling prospects for prepared UK businesses.
To access and download the whole post-event report: DBISA Birmingham – Post Event Report
