Past Event

SBJBC Webinar – The Saudi Sports Investment Landscape

Date: 31st October 2023

Time: 0930 – 1030 UK Time (1230-1330 KSA)

Location: Webinar – Held online via Zoom

Development of sports in Saudi Arabia included the hosting of major tournaments, overseas acquisitions and increased awareness of the health benefits of regular exercise has created unprecedented opportunities for UK/Saudi partnerships and investment. The SBJBC Sports Task Group held the first of its Webinar series on 31 October on the opportunities for investment in Sport in Saudi Arabia, and the potential for UK/Saudi collaboration.

Each of the guest speakers spoke for 10 minutes about growth of Sport in KSA and the growing number of opportunities for British businesses. The discussion followed by a structured Q&A for 15 mins.  Participants had the option of submitting questions during the registration process and during the webinar.

Speakers included:

  • Feras Sheraiff, Senior Director, Public Investment Fund
  • Mohammed Awlia, GM Strategy & Planning, Ministry for Sport, Saudi Arabia
  • Basim Ibrahim, Investment Attraction & Development Manager, Ministry of Investment, Saudi Arabia.
  • Mohammed Al Nimr, SBJBC Board Member and CEO & Founder Morood Group
  • David Portas, SBJBC Board Member and Managing Partner of Portas Consulting (Moderator)